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Utah Hockey Club official rebrands as Utah Mammoth after overwhelming fan vote

The Utah NHL franchise, formerly known as Utah Hockey Club, is now officially the Utah Mammoth after an enormous fan-based renaming campaign. Inspired by Utah's ancient heritage and voted on by the public, the name is a statement of strength and pride in the community. The new branding retains the original team colors with a bold new logo and appearance. Expect a complete rebrand by the 2025–26 season, a new bold chapter in Utah hockey history.
Utah Hockey Club official rebrands as Utah Mammoth after overwhelming fan vote
Utah Hockey Club official rebrands as Utah Mammoth after overwhelming fan vote (Image Source: Getty Images)
In a significant action for the NHL's latest franchise, the Utah Hockey Club has officially changed its name to the Utah Mammoth. The new name was unveiled following a 13-month review involving more than 850,000 fan submissions. The title pays tribute to the powerful mammoth, a now-extinct animal once found in Utah Mammoth and represents strength, heritage, and community pride. This is the beginning of a new era in Utah hockey, following the team's move from Arizona in 2024.

Fans choose "Mammoth" to embody Utah's NHL personality

When Ryan and Ashley Smith brought NHL hockey to Utah with the relocation of the Arizona Coyotes in 2024, they had "Utah Hockey Club" as a placeholder name. But since day one, they indicated that the fans would influence what comes next. An all-out naming campaign ensued, with fans voting down 20 names to three options: Utah Mammoth, Utah Wasatch, and Utah Hockey Club.
Though "Yeti" did pick up some steam, legal problems with Yeti coolers prompted the team to pursue another name. The Mammoth name picked up tremendous support, mirroring Utah's prehistoric past where mammoth fossils were discovered statewide. The creatures towered over 14 feet high and weighed over 20,000 pounds. Their power and toughness make them a good fit as a symbol for a team looking to leave its imprint on the NHL.

New face same colors and a brighter future for Utah Mammoth

The Utah Mammoth will also stick with the color palette unveiled in their inaugural season: rock black, salt white, and mountain blue. The new black home jerseys boast a prominent mammoth logo featuring snow-covered peaks, the shape of Utah, and a tusk in the shape of the letter "U." The white road jerseys retain the "UTAH" stair step layout, bringing the state's name to the forefront in away games.Although jerseys will not go on sale to the public until nearer the 2025–26 season, fans can already purchase Mammoth gear at the Delta Center and online next week. During the next NHL Draft in Los Angeles, Utah's new draft selections including the No. 4 overall pick will don Mammoth jerseys for the first time.Read more: Did Utah Hockey Club "Accidentally" Leak New Name For 2025-26 Season?
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