Former Shark Ashneer Grover highlights how Shark Tank India has been leveraging his name to increase viewers

Former Shark Tank India judge Ashneer Grover pointed out recently that the popular business reality show has been leveraging his name to increase views on their YouTube videos. The Third Unicorn CEO retweeted a post on X that showed the Shark Tank India crew using #AshneerGrover to increase viewership for their videos.
A quick check revealed that his name appeared in the hashtags of many recordings from the presentation, even though he was not on the panel.Using the hashtag improved the likelihood of the videos appearing on YouTube and Google when someone searched for "Ashneer Grover" online. Interestingly, the recordings from the show's second season did not include hashtags with the names of the other sharks.

Ashneer's fan had posted a snapshot of the hashtag being used which Ashneer shared, the user wrote, " #SharkTank using @Ashneer_Grover name's for getting views #Doglapan #sharktankindia"
"Doglapan" -- which basically translates to dishonesty or fake -- became incredibly famous among his fans, inspiring the entrepreneur to write a book named Doglapan. After the popularity he received on Shark Tank India.

Looking at the post, netizens dropped some hilarious suggestions for Ashneer in the comment section. A user wrote, "Sir aap apna hash tag kiraye pe chada do." Another one wrote, "Doglapan detector", while one of them shared, " You are badly missed even after 3 years, You Should start your own show !"
In the recent episodes of Shark Tank India 3, netizens had also compared the new shark Deepinder Goyal to Ashneer Grover for his brutal honesty and grilling skills.