Samsung introduces Bespoke AI Laundry products with smart screens and advanced AI features

Samsung has unveiled its new lineup of Bespoke AI Laundry products, integrating advanced AI technology and screens to redefine the laundry experience. The Bespoke AI Laundry products feature Samsung's signature Bespoke design and comes in multiple size options and heating methods. They are available in both large and small capacities to suit different living arrangements, and the dryers offer vent and heat pump options to accommodate various environments across the globe.
Building on Samsung's “Screens Everywhere” vision, the new lineup incorporates 7-inch AI Home screens for enhanced usability. These screens provide intuitive control, display essential information such as wash cycles and detergent levels, and suggest personalised laundry settings based on user habits and seasonal needs. Additionally, the AI Home screens serve as a central hub for managing connected appliances and accessing entertainment like online videos and music.
The washers and dryers are equipped with upgraded AI Wash+ and AI Dry+ features, using advanced algorithms to optimise washing and drying performance for various fabric types. AI Wash+ adjusts detergent levels, rinsing time, and wash settings for fabrics such as outdoor gear and denim, while AI Dry+ ensures gentle yet thorough drying by detecting real-time moisture, weight, and fabric characteristics.

Jeong Seung Moon, EVP and Head of R&D at Samsung Electronics, stated, “The launch of the complete Bespoke AI Laundry lineup allows us to cater to a wider range of customer needs, empowering them with convenient screens and smarter laundry care.”